Annual Conference 2008

Tracks and Breakout Session Descriptions:
Track 1: Good Relations - Cultural Competency In Action (Full Day)
Hilary Binder-Aviles and Brigette Rouson, Mosaica: The Center for Nonprofit Development and Pluralism
Discover (or rediscover) the difference and impact building cultural competency has for your organization and those that you serve. The Maryland-Washington region is not only an historic confluence of American cultures but has also become the 7th largest immigrant gateway in the nation with an increasingly diverse presence of people of color throughout the state. These are the people who volunteer for, donate to, work for, and depend on our nonprofit community. This session will explore practices and case stories that relate to cultural competency's role in an organization's governance, client service or constituent engagement, workplace relations, legal compliance, fundraising, and program evaluation. Participants will a) name some significant part of their identity that helps shape how they do nonprofit work, b) learn key definitions and principles of cultural competency, and c) work with a case story to see how to apply principles in ways that work for all involved. TO REGISTER, YOU MUST COMMIT TO ATTENDING BOTH THE MORNING & AFTERNOON BREAKOUTS OF THIS SESSION.
Track 2: Good People – Community Engagement & Volunteerism
To volunteer is to give of time, to involve ourselves in community, and to support our own passions. This track explores what we can do to encourage community engagement among our own constituents (Empowering Your Constituents) and how we can support those that choose to engage with our organization as volunteers (Are You Missing the Boat).
Session A: Empowering Your Constituents
Barbara Huston, Partners In Care, Inc
Explore how empowering those you serve can serve your mission and your community. More work can be accomplished with fewer financial resources when people are engaged to help each other. When we empower the people we serve to become involved in the community, they are happier and healthier and have an ownership interest in co-producing the solutions to community issues. Based on the theory of Intentional Reciprocity© this session looks at how tasks can be accomplished while new relationships are made and a diverse social community is built to support people, our causes, and our communities.
Session B: Are You Missing the Boat?
Barbara Reynolds, Volunteer Maryland
With more than 100 million Americans regularly engaged in community service, this represents a significant work (albeit volunteer) force for the nonprofit sector. But the news isn't all good: since 2000, nonprofits have experienced declining numbers of volunteers as well as a sea change in the types of work volunteers want to do. And with declining individual donations, shrinking government funding, and competition from newly created nonprofits each year, nonprofits executives must be prepared to mobilize volunteer staff effectively and efficiently to lead their programs successfully in the 21st century. In this session, participants will examine the financial and operational benefits of investing in new and creative volunteer management strategies. The discussion will include a wide range of current volunteer management topics-from the dollar-for-dollar return on the investment in progressive volunteer management, to the concentric circles of volunteer and donor cultivation, and, finally, to the ocean of possibilities for paid and unpaid staff development as a result of intensive dedication of agency resources to volunteer engagement.
Track 3: Good Giving - Philanthropy & Fundraising
Donations no longer look like simple numbers on a check or tangible gifts in kind. People are exploring new ways to think about how the “give” to organizations. This track examines two ways organizations can think about handling that which is given to them. Redefining Philanthropy – The Non-Monetary Community Foundation challenges us to consider the philanthropic side of volunteerism. Creative Fundraising: So You Want to Raffle a House explores leveraging effective fundraising strategies in innovative ways to accomplish what might seem far-fetched.
Session A: Redefining Philanthropy – The Non-Monetary Community Foundation
Siobhan Canty, Greater DC Cares
The Non-Monetary Community Foundation represents a new volunteer model built to address questions we all face when engaging those that volunteer and give of their time and effort. Questions such as: how to prepare ourselves and our nonprofit partners to work with pro bono consultants; how to empower more volunteers; and how to partner with our local grantmakers. This session examines an approach that is effectively addressing these questions on a local and practical level. Participants will gain an understanding of what a non-monetary foundation is; learn about the intricacies of managing skilled volunteers in different service lines; gain access tools and resources for building nonprofit volunteer capacity; and explore a different understanding of the relationship between grantmakers and volunteer facilitators and a new vision for the future of philanthropy!
Session B: Creative Fundraising: So You Want to Raffle a House
Bruce T. Anderson & Dan Day, San Mar, Inc.
Would you raffle a house to raise money? You could if you applied the right strategies for effective fundraising. San Mar recently conducted what the Maryland Secretary of State's Office [the issuer of the permit required to conduct a house raffle] described as the first successful house raffle in the state. Since that time San Mar has received dozens of calls from across the United States from persons wanting to raffle their homes, and from nonprofit organizations seeking guidance as to how to conduct such a raffle. This workshop will share in detail the process followed, the risks involved in such a fundraising event, and lessons learned. Attendees will learn the keys and strategies to effective fundraising that the presenters applied successfully to this event and other various types of events, including: recognizing and using leverage, the importance of creating and maintaining momentum, building strong personal connections, providing regular feedback and relentless follow-through.
Track 4: Good Workplace – Organizational Culture & Leadership
What will tomorrow look like? We all want our organizations to be there delivering on our missions. This track looks at what we should be doing today to ensure that we have an organizational culture that supports our missions, our staff, and our future leaders. Be the Change: Creating a Mission-Based Organizational Culture focuses on the role an organization’s mission plays in supporting organizational culture and leadership’s role in nurturing and reinforcing authenticity. Leaders on the Rise: Developing Leadership Across Generations challenges to think about how we are supporting the growth of the next generation of leaders who bring a new perspective to how things work.
Session A: Be the Change: Creating a Mission-Based Organizational Culture
Alane Capen & Maureen McNeill, Coastal Hospice
Effective leaders - from Executive Directors to Board members - create organizational culture, whether they realize it or not. Agencies that focus on program at the expense of nurturing a mission-based culture do so at their peril. The best strategic plans succeed or fail on the strength of organizational culture. Therefore, organizational culture that reflects the agency's values is critical in the nonprofit arena. This session explores the process of building and sustaining a staff and volunteer team that delivers discretionary effort and is engaged in behaviors that reflect the organization's values. This session will identify the attitudes and instruments that establish and nourish a culture of participation, founded on the agency's mission, vision and values.
Session B: Leaders on the Rise: Developing Leadership Across Generations
Maria van Hekken, Yes2Yes Leadership-for-Success Coaching
Jennifer Gleeson Blue, Get There From Here, LLC
Every generation of leaders is motivated and guided by its own unique set of challenges and goals. In order for organizations to remain viable, they must cultivate an environment that addresses generational differences and brings out the strengths inherent in each one. This workshop will provide attendees with new insights and knowledge about how diverse generations impact the workplace and explore the tools that are needed to ensure engagement across generations. Participants will enjoy creating a new paradigm for accepting and encouraging leadership in every generation and will walk away with simple, practical tools for communicating more effectively and developing core leadership skills.
Track 5: Good Strategy – Advocates & Bold Changes
Change is good, but making it well takes deliberate effort. This track examines the roles internal and external players have in driving change within organizations and the communities they serve. Big Challenges Require BOLD Change poses questions about how organizational leadership can think BIG and take an organization outside of its comfort zone to further advance its mission. Communication that Creates Advocates addresses how to target your communication efforts in ways that will engage state and local leaders as advocates for an organization and the impact of its mission.
Session A: Big Challenges Require BOLD Change
Denice Rothman Hinden, Managance Consulting
Jack Shannon, East Baltimore Development Inc
Many non-profit organizations have succeeded at creating solid mechanisms and systems for providing services to their customers. Good organizations typically tweak their practices around the edges. Excellent organizations think critically about bold steps-changes that may take the organizations outside of their comfort zones-that will advance their missions in new and perhaps uncharted ways. This workshop introduces participants to the strategic questions exceptional organizations are asking themselves through strategic planning and annual action planning; discuss the challenges associated with moving into uncharted territory; and, highlight one Baltimore organization that is challenging assumptions to be bold in unprecedented ways.
Session B: Communication that Creates Advocates
Marianne Peltier-Allison, Shared Opportunity Service, Inc.
Engaging state and local leaders as advocates of your agency and its constituents is an essential element in achieving community impact. It ultimately affects your ability to influence and/or change policy, deploy resources, gain credibility, improve networking, and enhance knowledge exchange. This session explores how to create a tangible and sound communication plan with goals stated in terms of alignment with the priorities of state/local stakeholders; goals that are solution-focused and data-based; and goals that emerge through an increased understanding of target audiences. The session will present ideas on ways to focus (segment) on target audiences, align messages with stakeholders' priorities, and disseminate messages and materials. This session is appropriate for managers and board members that are looking to strengthen their communication to state and local leaders as a means to advocate for their participants.
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